Graphic and Digital Design, BA Hons

The aim of the Graphic and Digital Design programme is to provide a practical and theoretical grasp of design as an area of intellectual making, creative visualisation and design thinking through professional practice. The BA programme lasts three years and the HND programme lasts two years. They both provide the creative skills and knowledge that prepares students for careers in the creative industries. Our Design programme reflects the changes and developments of creative industries by adopting current technological trends and needs through multidisciplinary design processes and methods. During your studies you will develop excellent communication skills, great creative aesthetics not read more

Overview

Overview

The aim of the Graphic and Digital Design programme is to provide a practical and theoretical grasp of design as an area of intellectual making, creative visualisation and design thinking through professional practice.

The BA programme lasts three years and the HND programme lasts two years. They both provide the creative skills and knowledge that prepares students for careers in the creative industries.

Our Design programme reflects the changes and developments of creative industries by adopting current technological trends and needs through multidisciplinary design processes and methods. During your studies you will develop excellent communication skills, great creative aesthetics not only in the areas of graphic and digital design but also in other close to your discipline fields, [architecture, fine arts, animation].

The programme offers you interrelated areas of study in typography and graphic design, branding and advertising, fine art and visual communication information and interaction design, photography, data visualisation and moving image. All of these are pursued by uniquely balancing design creativity with contemporary technology. As a student you will explore different media and develop specialist skills in line with your own interests. Studio-based teaching and technical workshops are complemented by contextual and professional studies.

Degree structure

Year 1

Future Designer: Year 1 of the programme is designed to introduce students to the principles of graphic design, the history of Art and Design and the foundations of Fine Art practice. The courses cover a range of activities but have three essential aims. Firstly to provide a basic level introduction to design principles, techniques and technologies. These include typography, booking making, drawing, photography, design software, date collection and making. Secondly, a series of intellectual briefs designed to introduce students to some of the fundamental matters in the visual communications process. These include problem solving, research, conceptual thinking and idea development. The third aim is to encourage students to develop a unique personal style and focuses on students' abilities and strengths.

Year 2

Creative Practitioner: Study in Year 2 focuses on "the creative industries" and most of the courses feature industry-relevant briefs and support the development of advanced skills. The themes explored in Year 2 include design thinking, how the creative industries operate and students learn how to work to a professional standard.

During this year, students also have the opportunity to exhibit their work, gain a thorough understanding of idea development, enhance their visual skills and techniques and gain experience of working with and for a client.

Year 3

Individual Professional: The focus of the final year is on becoming the "individual professional" and is largely concerned with allowing students to develop their individual profile through the development of a creative portfolio that best reflects their abilities and professional aspirations. Students are also encouraged to enter the various national design competitions through "Design Challenges" course (D&AD: Design & Art Direction, RSA: Royal Society of Arts, ISTD: International Society of Typographic Designers, etc) alongside a range of creative industry briefs.

What you'll study

For information on courses for this programme click here.

Entry requirements

Applicants from a UK educational background:

For the BA Hons Graphic and Digital Design programme, you will need 120 UCAS points.

Typically you will have 3 A-levels but we also interview students with

  • A Foundation Diploma in Art & Design
  • EDEXCEL / BTEC National Diploma in graphic design, or
  • A related subject.

You will also need GCSE Maths and English at grade C or above.

Apply through UCAS. Selected applicants must attend an interview and present a creative portfolio.

General studies is not normally accepted.

For more information, contact courseinfo@greenwich.ac.uk or 020 8331 9000.

Applicants from a non-UK educational background:

Further to showing equivalent qualifications to UK applicants, international applicants must have successfully completed 11 or 12 years of full time education, and demonstrated competence in mathematics (usually equivalent to GCSE grade C). 

If you were educated in a language other than English and/or in a country where English speakers are in a minority, you should have a minimum IELTS score of 6.0 (with a minimum of 5.5 in each skill) or equivalent. If you require a Tier 4 (General) student visa to study in the UK, your score must be from a UK Visas and Immigration approved IELTS test.

For more information, contact international@gre.ac.uk or +44 20 8331 8136. 

In addition:

  • You may be invited to an interview
  • We welcome applications from mature students.

Extra information

Assessment

Students are assessed through coursework and a portfolio of design project work.

Careers

You could pursue careers in fields related to graphic and digital design in design agencies specialising in print, publishing, packaging, branding and interaction design, in advertising agencies, or in agencies specialising in animation and the moving image.

Fees and finance

Your time at university should be enjoyable and rewarding, and it is important that it is not spoilt by unnecessary financial worries. We recommend that you spend time planning your finances, both before coming to university and while you are here. We can offer advice on living costs and budgeting, as well as on awards, allowances and loans.

Find out more about our fees and the support available to you at our:

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How to apply

Greenwich Campus

The university's largest campus is centred on three baroque buildings designed by Sir Christopher Wren at the end of the 17th century.

DLR Cutty Sark (approx. 3 min walk)

Greenwich and Maze Hill (approx. 8 walk)

Greenwich Pier - Ferry service (3 min walk)

TFL buses frequently run close by.

Public 'Pay and display' car parks nearby.

Campus bus service between campuses.

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