Course Information Undergraduate prospectus

Perspectives on Tourism

Course summary

Course code: CATE1150
Level: 4
Credits: 30
School: Business Faculty
Department: Marketing, Events and Tourism
Course Coordinator(s): Nicola Macleod

Specification

Pre and co requisites

None.

Aims

The aim of this course is to provide: An appreciation of the various perspectives through which tourism is studied; Awareness of the historical and contemporary environment in which the tourism sectors have developed and operate; An understanding of the main sectors comprising the tourism industry and an awareness of their vertical and horizontal inter-relationships; An appreciation of complementary tourism flows in a domestic and international context; An awareness of how tourism impacts on destinations (in the socio-cultural, economic and environmental domains); Knowledge and understanding of the legal and ethical frameworks in which tourism businesses operate; An introduction to the understanding of the tourist and their motivations and typologies.

Learning outcomes

On successful completion of this course a student will be able to:

1 Locate the academic framework for tourism study
2 Describe the evolution of the tourism industry and its historical significance;
3 Review the key tourism sectors and their inter-relationship to the wider business and social environment;
4 Utilise current data on international tourism flows to explore the factors impacting on contemporary tourism;
5 Use case studies to examine the practical implications of tourism on destinations and to give further consideration to factors necessary for the successful management of tourism;
6 Identify a range of tourism behaviour models.

Indicative content

• The range of perspectives through which tourism can be studied;
• The historical context in which tourism has developed;
• Definitions of tourism and the identification of sectors - accommodation, attractions, transport, travel organisers and destinations;
• The inter-relationship between the tourism sectors;
• The contemporary environment within which tourism is conducted;
• The nature of tourism organisations- public, private and voluntary sectors;
• Introduction to the tourist - motivation and tourist typologies;
• Overview of the international, European and domestic frameworks for tourism;
• The legal and ethical framework in which tourism organisations operate;
• Tourism trends and futures.

Teaching and learning activity

This course will be delivered through a series of lectures and associated tutorials. The lecture will set out the main topics which will be furthered explored in the tutorials, with an emphasis on interaction and active learning Activities and materials that will be used to deliver the course include the following: structured reading to prepare for tutorials, case studies, role-playing activities, debates, films, the analysis of current tourism data, discussion of newspaper and other articles and assessment briefing work-shops.

Learning Time (1 credit = 10 hours) Contact Hours: lectures 25 seminars 25 practical sessions tutorials other Private Study 100 Assignments: course work and other forms of assessment: coursework 100 laboratory work examinations 50 other

Assessment

Essay - 60% weighting, 40% pass mark.
3000 words.
Summative Essay – a 3000 word essay exploring the characteristics of the tourism industry.
Learning Outcomes 1, 3 & 5.

Exam - 40% weighting, 40% pass mark.
2 hour open book examination.

Students are not required to pass all components in order to pass the course.

Formative Assessment:
Formative journal report – a 1000 word formative report exploring a particular perspective on tourism.