Course Information Undergraduate prospectus

Personal and Professional Development - PPD1

Course summary

Course code: CATE1173
Level: 4
Credits: 15
School: Business Faculty
Department: Marketing, Events and Tourism
Course Coordinator(s): Kim Thorley

Specification

Pre and co requisites

None.

Aims

Personal and Professional Development (PPD 1) is a 15 credit (core) course designed to provide a platform for student learning in a variety of ways:
• To induct and support students in using the university’s systems and processes effectively.
• To increase students’ ability to benefit from the academic learning process.
• To increase students’ employability by developing personal and professional management skills.
• To introduce students to core business imperatives (e.g. quality, effective internal communications, team building and management)
• To allow students to contextualise their learning and experience and recognise how it fits into business requirements
• To increase student employability by developing personal and professional management skills, including CV writing and self-presentation.
• To develop skills for life-long learning.

Learning outcomes

On successful completion of this course a student will be able to:
1 Identify their personal strengths and weaknesses in relation to the expectations of potential employers
2 Develop the ability to work independently and in groups
3 Ability to write effectively using academic and business conventions such as essays, formal reports and business plans

Indicative content

• Developing the use of business analytical tools
• Develop personal skills, presenting, academic writing
• Understand how to structure and format both academic and business style (report writing) work
• Learn how to work as an independent learner
• Learn how to utilise Harvard Referencing format
• Learn how to plan, research and synthesise work
• How to analyse and interpret professional data

Teaching and learning activity

The course will involve a mix of lectures and tutorial-based weekly activities. All students will attend the weekly one hour lecture and you will also attend a one hour tutorial session where you will be split into smaller groups. In most cases you will stay on the same tutorial group for the rest of the year.
Through the lectures you will be equipped with a broad-based knowledge of a wide range of academic and marketing skills/activities. In the tutorials you will be given the opportunity to examine these activities in greater depth though mixed teaching & learning formats. The assessment on this course is 100% coursework/ presentations, with a variety of assessed activities.

Assessment

Portfolio 1 - 50% weighting, 40% pass mark, learning outcomes 1 - 3.
Outline Details - Outline Details Portfolio evidencing student progress. 1000 words.

Portfolio 2 - 50% weighting, 40% pass mark, learning outcomes 1 - 3.
Outline Details - Outline Details Portfolio evidencing student progress. 2000 words.