Date of release: Thursday, February 4, 2016

Your city in 2050: Public lecture at GreenwichWhat Europe's cities could look like in 2050 is the subject of a public talk at the University of Greenwich on Tuesday 23 February.

Mark Ross, an expert on transforming town and city centres, will be looking at how cities will expand in the coming decades, and considering the implications for people and government.

Mark is Programme Manager of UK Business Improvement Districts (BIDs) at the Association of Town and City Management. He has advised government representatives in the UK, Norway and Denmark on Business Improvement Districts and has presented internationally on this topic. He says: "The challenges facing our city centres will continue to change rapidly as technology advances at an ever-increasing pace. This does, however, create opportunities to improve not just economic performance, but also the social wellbeing of the people living and working in our major urban areas. It is a hugely exciting field of work."

His work to bring economic success to town centres has included delivering new crime reduction partnerships, creating town centre activities, introducing street ambassador programmes and securing funding. Between 2011 and 2013, as an Area Business Manager in the London Borough of Newham, he played a key role in bringing the centres of Westfield and Old Stratford together as part of the Olympic legacy.

The talk has been organised by the university's Economic Development Resource Centre (EDReC), part of its renowned Business School

Dr Andres Coca-Stefaniak, a Senior Lecturer at the university and member of EDReC, said: "Recent forecasts by the United Nations predict that 70 per cent of us will live in towns and cities by 2050. Yet, the sustainability of urban development is increasingly reaching critical levels in a growing number of countries. The challenges ahead demand solutions where people from very different professional backgrounds will need to work together pooling their skills, innovation and creativity."

He adds: "Mark Ross' talk will be a step further in bringing academia and industry closer together."

The Future of Cities will take place on 23 February (5pm) at the Greenwich Campus (Queen Anne Building, Room QA065). All are welcome to attend but please register in advance by sending name, position, organisation name and email address to

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Story by Public Relations