Scholarship and the Events Professional

Module summary

Module code: BUSI1435
Level: 7
Credits: 15
School: Business Faculty
Department: Marketing, Events and Tourism
Module Coordinator(s): Samantha Chaperon

Specification

Aims

This course aims to enhance the academic capacity of students and also to aid their career development as professionals in the events industry. Critical thinking and analysis, and academic writing skills are developed at postgraduate level. Students will have the opportunity to develop their communication skills. The course will support students across their programme, in particular to develop research ideas in the events field. Emphasis will be placed on learning key academic skills for postgraduates and developing career prospects in the context of current issues in the event industry.

Learning outcomes

Learning Outcomes: on successful completion of this course a student will be able to:

1 Apply postgraduate academic research and writing skills
2 Communicate appropriately to a range of audiences
3 Critically reflect on personal and professional development


Indicative content

Academic reading and writing skills; Harvard referencing; database searches; critical analysis; presentation skills; negotiation skills; reflective learning; academic and professional skills audit; time management; job search skills; interview skills; professional career development; ethics in the events industry

Teaching and learning activity

A range of lectures, tutorials, debates, guest speakers, site visits, and student-led activities.

Assessment

Method of summative Assessment: Essay
Outcomes assessed by summative assessment: 1,2,3
Grading Mode: Numeric
Weighting % 100%
Pass Mark: 50%
Word Length: 2500
Outline Details: Critical analysis of current issue(s) in the events industry

Method of summative Assessment: Formative Essay
Outcomes assessed by summative assessment: 1
Grading Mode: Pass/Fail
Word Length: 500

Nature of FORMATIVE assessment supporting student learning:

• Formal formative assessment: 1 x 500 word essay, meeting learning outcomes 1 & 2
• Formative in-class activities will meet learning outcome 3.