Undergraduate prospectus

Business Administration with Marketing, BA Hons (Year 2 Direct Entry)

This business administration with marketing degree will provide you with a strong foundation of basic business principles and how to apply them to marketing and advertising.

Take a fast-track route into Year 2 of our business administration with marketing course based at our Medway Campus in Kent. You will learn how advances in technologies and socio-political trends create opportunities in marketing and advertising, and gain an appreciation of the effect technology has on the sector.

Modules explore marketing practice, developing quality products and services, leadership, and strategic marketing planning. As you will be joining the course in Year 2, you need to have completed the first year of a relevant degree.

UCAS points

N/A (view full requirements)

Course/institution codes

NCN5 M BA/BAMkt

Location

Duration

  • 2 years full-time
  • 3 years sandwich

UK/international fees

What you should know about this course

  • Study on a course with strong links to local and national companies from Ford and BAe Systems to small and medium enterprises
  • Gain a flexible and useful qualification for careers in a wide range of sectors
  • The course is also available with a specialism in Accounting and Finance.

University was challenging at times but a different aspect of life that I would not want to have missed. I lived in student accommodation on the Medway campus and took part in many groups and trips.

- Jenny Elizabeth Morse, BA (Hons) Business Administration (2018)

What you will study

Year 2

Students are required to study the following compulsory courses.

Year 3

Students are required to study the following compulsory courses.

About the course team

The Faculty has a vibrant research programme with over 100 academic staff publishing work of internationally leading quality. We have 12 Professors in the Faculty who are playing key roles in the leadership of research. On the teaching side we pride ourselves with the highest professional standards. Many of our staff have become Fellows, Senior Fellows and Principal Fellows of the Higher Education Academy. We strive to place the student experience at the heart of all we do.

Applied Engineering & Management

Come and visit us

You can find out a lot about a university online, but to really get a feel for what it's like to live and study here you should come and visit. Come take a look at our historic campuses in London and Kent.

Next Open Day coming soon

The best way to find out about student life at the University of Greenwich is to join one of our amazing Open Days. You get to look around the campus, view our student accommodation, and speak with staff and students to get your questions answered. Parents are very welcome too!

Come and see why Greenwich is the ideal university for you.

Can’t make it? Don’t worry!

We host events regularly, so there will be more opportunities to visit very soon.

Entry requirements

If you are

Applications with appropriate qualifications will be considered for advanced entry to the second and third (final) year.

For more information, contact courseinfo@greenwich.ac.uk or 020 8331 9000.

The University of Greenwich accepts a broad range of international qualifications for admission to our courses, such as the International Baccalaureate.

For detailed information on the academic and English language requirements, please find your country in our directory.

Alternatively, please contact us:

Further information about entry

For more information please email: FES-courseinfo@gre.ac.uk

Available to overseas students?

Yes

Can I use prior learning?

Find out more on our Recognition of Prior Learning pages.

How you will learn

Teaching

In a typical week learning takes place through a combination of:

  • Lectures
  • Seminars
  • 1-to-1 tutorials

Further details to be confirmed.

Seminars enable you to discuss and develop your understanding of topics covered in lectures in smaller groups. You will also be able to meet your personal tutor. Contact hours may fall between 9am and 9pm, depending on your elective courses and tutorials.

Class sizes

In order to enhance your learning experience, practical class sizes typically vary from 5 to 30 students depending on the module. Similarly, tutorials operate in the same way as practical sessions with class sizes varying according to the nature of the module being studied.

Independent learning

University study requires students to work more independently, demonstrating an increasing willingness and ability to build upon material delivered in lectures and tutorials. This means independent reading to broaden and deepen knowledge and time spent outside the classroom to prepare coursework. Ultimately, it is expected that the mark of a Greenwich graduate is the ability to think and work independently, analytically and creatively to solve problems.

Overall workload

If you are studying full-time, you should expect the workload to be similar to a full-time job. For part-time students, this will reduce in proportion with the number of courses you are studying.

Each module you study towards this degree is worth 15 or 30 credits. These represent around 150 or 300 study hours respectively. If you receive 100 contact hours for a 30-credit module, you should expect to commit 200 hours to independent study to complete it successfully.

Assessment

On this course, students are assessed by:

  • Examinations
  • Coursework

Further details to be confirmed.

Each course has formal assessments which count towards your grade. Some courses may also include ‘practice’ assessments, which help you monitor progress and do not count towards your final grade.

Feedback summary

University policy is to give feedback on assignments within 15 working days of the coursework submission date. Examination results will be available within 28 days.

Dates and timetables

Academic year:

  • 24 September 2018 to 28 June 2019.

Full teaching timetables are not usually available until term has started. For any queries, please call 020 8331 9000.

Fees and funding

Your time at university should be enjoyable, rewarding, and free of unnecessary stress. Planning your finances before you come to university can help to reduce financial concerns. We can offer advice on living costs and budgeting, as well as on awards, allowances and loans.

Full-time (per year) Part-time (per 30 credits)
View fees

* For full fees information please visit our fees information pages.

Fees information International fees

Accommodation costs

Whether you choose to live in halls of residence or rent privately, we can help you find what you're looking for. University accommodation is available from just over £100 per person per week (bills included), depending on your location and preferences. If you require more space or facilities, these options are available at a slightly higher cost.

Accommodation pages

Funding your study

There is a range of financial support options available to support your studies, including the Aspire@Greenwich award for study resources that many full-time students will receive.

Discover more about grants, student loans, bursaries and scholarships. We also provide advice and support on budgeting, money management and financial hardship.

Financial support

Careers and placements

Will I have a work placement?

Students go to a range of companies and organisations of varying sizes for their placements, including large multi-national firms, government agencies, the NHS and small to medium sized companies engaged in research, analytical services and manufacturing.

  • Previous students have worked in: Eon, Dyson, ADEY, PS Analytical and E-liquids, GSK, NHS hospitals.
  • IAESTE (British Council) placements to Brazil, Dubai and Poland.
  • We have a dedicated team to search for and inform students about relevant opportunities and help students prepare for interviews.

How long is my placement?

Students can undertake a summer placement for between 6 weeks to a maximum of 3 months, which is acknowledged by the award of a Certificate of Industrial Experience. Students are also encouraged to apply for sandwich placements lasting between 9-12 months which sit between the second and third year of the degree.

What are the financial arrangements?

The Faculty expectation is that students are as far as possible treated like other employees of the company or organisation. It is expected that students on sandwich placements will be paid throughout their time with the company. In some cases, students on summer placements have had expenses only covered by the company. Students on sandwich placements are required to pay a reduced fee to the University for their placement year.

What sort of careers do graduates pursue?

This course focuses on promoting its students to management positions in advertising and marketing companies or to marketing positions in the private sector.

Are internships available?

Interns can gain valuable employment experience within the faculty – subject to resources. Personal tutors will be able to advise students on where to access programme internships.

Do you provide employability services?

We have a team dedicated to enhancing student employment outcomes. We have an Employer Partnerships Manager developing relationships with companies to provide placement and employment opportunities. Other members of the team focus on helping students to develop their knowledge of job markets, production of effective CVs, cover letters and application forms, understanding HR selection processes, preparing final year students for graduate job applications and applying for placements.

Support and advice

Academic skills and study support

We are ambitious for all our students and we want you to make the most of you time with us. You can access support to improve your study skills through your tutor, our subject librarians and our online academic skills centre.

We have a Learning Skills Coordinator and a writing Fellow, both of whom support students in improving their writing skills. Additional Maths support is also available through the Drill Hall library. All students are allocated a personal tutor throughout the duration of their studies

Support from the department

Students within the Faculty of Engineering and Science have a Retention and Success Officer (RSO) whose role it is to provide an additional layer of support for student engagement, and provision for extenuating circumstances, withdrawals and interruptions, Faculty level resit and Personal Development Planning enquiries. The University wide STAART (AccessAbility Retention and Transition) programme encourages and supports students with a disability, providing support for disabled students.

Accommodation information

Accommodation pages

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