Big Picture Seminar - Andrew Laxton

This activity takes place online

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Andrew Laxton - The importance of being networked in a virtual world – The changing landscape of communications.

Learn about Andrew:

Andrew is passionate about partnering with brands wanting to make a positive impact on the world.

He helps his clients across the public and private sectors craft authentic narratives and audience engagement strategies around social value and purpose that build trust, strengthen reputation and drive more meaningful stakeholder relationships.

With more than 30 years in the public relations and media industries Andrew’s career has taken him across EMEA, Asia Pacific and the Americas where he has held global management positions with both listed and private communications groups and built networked agency models across international markets.

About the lecture:

The world has reached an inflection point where mistruths and fake news have become the new norm. Public confidence and trust in government and corporate behaviour is at an all-time low. We’re now part of the ‘demand’ generation where society expects to be treated with honesty, empathy, compassion and respect.

The way we communicate with each other with meaning and purpose needs to change and its need to change now. This lecture will cover:

• the critical role of authentic communications in rebuilding and regaining the trust of a disenfranchised society.
• the importance of soft skills in developing your personal and professional networks.
• and why the forgotten art of writing will become ever more important in connecting communities as we transition more towards a virtual economy.

Join us on the 10th March 2021 @ 5pm!

BOOKING REQUIRED

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