Ann Longley

Ms Ann Longley BA, BSW, MSW, PGCert, FRSA, FHEA

Senior Lecturer

Ann Longley is an independent strategist, researcher, and lecturer with over 25 years of experience in the digital industry. She has helped organisations across sectors modernise their operations, stakeholder engagement, and customer experience through strategic use of data, content, and technology.

Ann has held senior digital leadership roles with Lambeth Council, WPP, Hays, the Disasters Emergency Committee, and the Prince's Trust. She is an elected Fellowship Councillor with the RSA (2018-2020, 2023-2027) and serves on the RSA's Digital Steering Group, responsible for connecting over 30,000 Fellows worldwide. As a Community Leader with the British Interactive Media Association (BIMA), she develops pathways from education to employment in the creative technology sector.

Her work sits at the intersection of culture, creativity, and technology, specialising in human-centred design, participatory action research, and co-creation methodologies. She employs agile and playful approaches to facilitate design workshops, deliver strategic research projects, and champion regional creative industry growth.

At the University of Greenwich, Ann was a Visiting Lecturer in the Business School for ten years before joining the School of Computing and Mathematical Sciences. She is the lead producer of the Digital Shark Expo, the school's annual showcase and also facilitates the Greenwich Innovation Challenge, part of the university’s Women in STEM outreach program. She is supporting the School’s Industry Advisory Board to ensure our programmes meet industry needs.

Responsibilities within the university

Module Leader

  • Group Project (BSc Game Development)
  • The Art and Science of Communication

Other activities

Awards

  • Officers’ Hero Award, Student Led Teaching Awards, Greenwich Student Union, May 2025 for supporting Greenwich Student Union officers in empowering students, championing engagement, equality and diversity in education.

Industry Awards for the TCS Amsterdam Marathon Campaign 2014 I led with Eulogy during my career in industry:

  • Gold - Best use of digital from the technology, media & telecommunications sector, issued by Digital Impact Awards 2015, London · Oct 2015
  • Silver - Best digital communication as part of an integrated campaign, issued by Digital Impact Awards 2015, London · Oct 2015
  • Winner - Digital Marketing Campaign 2015, issued by PR News Digital PR Awards 2015, New York
  • Silver - Best external stakeholder relations during a brand development project, issued by Transform Awards Europe 2016 · Mar 2016
  • Bronze - Best brand experience, issued by Transform Awards Europe 2016 · Mar 2016

Recognition

  • South Community Lead of the British Interactive Media Association (BIMA)
  • Fellow of the Royal Society for Arts, Manufactures, and Commerce (FRSA)
  • RSA Fellowship Councillor (2018-2020, 2023-2027)

GOLD ADVANCE HE FELLOWSHIP RECOGNITION

This certification reflects the Professional Standards Framework for teaching and supporting learning in higher education last revised in 2023.
https://www.advance-he.ac.uk/

Research / Scholarly interests

  • Digital community engagement
  • Participatory design and agile methodologies
  • Ethical technology including Artificial Intelligence, Emotion Tech
  • Future of work

Recent publications

Longley, A and Nordström, T, “Beyond Clicks for Causes: Agile Digital Communications” in Garsten, N. and Bruce, I. (2018), eds. Communicating Causes: Strategic Public Relations in the Non-Profit Sector. London and New York: Routledge.