Full time
Year 1
Students are required to study the following compulsory modules.
- Introduction to Advertising (15 credits)
- Brand Management (15 credits)
- Creative Toolbox (15 credits)
- Digital Marketing 101 (15 credits)
- Financial Planning for Marketers (15 credits)
- Fundamentals of Marketing (15 credits)
- Introduction to Public Relations (15 credits)
- Personal and Professional Development
- The Sustainable and Ethical Marketer (15 credits)
Sandwich
Year 1
Students are required to study the following compulsory modules.
- Introduction to Advertising (15 credits)
- Brand Management (15 credits)
- Creative Toolbox (15 credits)
- Digital Marketing 101 (15 credits)
- Financial Planning for Marketers (15 credits)
- Fundamentals of Marketing (15 credits)
- Introduction to Public Relations (15 credits)
- Personal and Professional Development
- The Sustainable and Ethical Marketer (15 credits)